Australian Pixel fans aren't feeling so lucky.
Google’s Galaxy Fold alternative isn’t launching in Australia
Google is making its first foldable smartphone, but don't expect to see it in a JB Hi-Fi anytime soon.
Announced alongside the new Google Pixel 7a at this year's Google I/O developer conference, the Google Pixel Fold combines a big and bendy tablet-sized screen with all the perks of a premium Pixel smartphone.
If you've been holding out for a polished and premium foldable smartphone that isn't made by Samsung or one that comes with the same perks as the Pixel 7 Pro, this might just be the Galaxy Z Fold alternative you've been waiting for.
Unfortunately, Aussies are set to miss out. Google's first foldable smartphone will only be launching in a few select markets to begin with and Australia isn't one of them.
It's possible that Google might move to bring the Pixel Fold down under at a later date. However, that move will make less and less commercial sense with each passing month. If the Pixel Fold launches in Australia three months from now, Google risks cannibalising the sales of its next flagship. If it arrives three months after that, those who have been clamouring for it might as well wait for the almost inevitable Pixel Fold 2.
There's little doubt that a few early adopters will find a way to import the Pixel Fold, but it seems like most Aussies will be left out when it comes to the thrills of Google's first foldable smartphone. At least when it comes to the usual channels, like your local electronics retailer or mobile provider.
Overseas, the Google Pixel Fold will be available from June at a launch price of $1799.
In Australia, the device's availability and launch remains undetermined.